https://artmarketingnews.com/small-email-list/ Innovative art marketing advice for visual artists weekly since 2005 Mon, 12 Dec 2022 22:49:49 +0000 hourly 1 https://wordpress.org/?v=6.8.1 https://artmarketingnews.com/small-email-list/#comments/57685 https://artmarketingnews.com/?p=24182#comment-57685 Great article and the numbers seem pretty spot on as far as how many subscribers you need and how many actually engage with an email. I strongly encourage artists to work on an email subscriber list and consistent content/branding when delivering a newsletter. I send a newsletter out about once per quarter announcing my next shows and when I launch a sale. I have been slowly building a subscriber list, but it’s hard work. People think social media is the answer. Sorry, it’s not…unless you pay a lot of money for ads, and those have proven to be not very effective. I know as I have tried several of them. So my main focus in gaining sales and new customers is through my email list and an attractive newsletter I send via Square Space. I would love to have at least 700 subscribers, but I only have 165, and less than half actually open my newsletters; less than 10% actually engage with the newsletter: clicking on a link or a new product button in the newsletter, for example. This percentage shows that you need to have a lot of subscribers to make sales or have people show up at an event. I also have a clip board I leave at my craft markets where people can sign up for my newsletter. I just wish more people would sign up. When I receive a new subscriber, it is gold to me as it shows they value what I do and what I make.

]]> https://artmarketingnews.com/small-email-list/#comments/33495 https://artmarketingnews.com/?p=24182#comment-33495 congratulations you have perfect justice, knowing that the hardest job is what to sell, the art of selling becomes a way of life itself,
I think that what is very difficult for the state of the artist is even the lack of knowing how to sell
a true artist is even a unique state of passion, which is very difficult to keep and time passes
each artist has millions of ideas, but unfortunately only a few are identifiable in collectors,
you can not be Plato and Aristotle at the same time, it’s wonderful and lived up to success.
you have perfect justice, and I am grateful for the natural sincerity you wrote with
with christian esteem
I’m going to be still persevering
thank you

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