Comments on: Why Local Marketing Works for Artists https://artmarketingnews.com/local-marketing/ Innovative art marketing advice for visual artists weekly since 2005 Sun, 21 Jul 2024 16:49:15 +0000 hourly 1 https://wordpress.org/?v=6.8.1 By: Liza Heider https://artmarketingnews.com/local-marketing/#comments/57703 http://artprintissues.com/?p=11052#comment-57703 In reply to Barney Davey.

Thank you Barney! Liza

]]> By: Barney Davey https://artmarketingnews.com/local-marketing/#comments/57702 http://artprintissues.com/?p=11052#comment-57702 In reply to Liza Heider.

Thanks for sharing your experience. It’s a great opportunity for you. It sounds like you are excited about the program. Here are some unique methods you can use to get more traffic to your studio and website by participating in First Saturday events:

*Social Media Promotion: Utilize social media platforms like Facebook, Instagram, and Twitter to promote the event and encourage people to visit your studio. Share photos of your work and behind-the-scenes glimpses of your creative process to build excitement and interest.
*Collaborative Marketing Efforts: Collaborate with other participating artists to cross-promote each other’s studios and events. This can help drive more traffic to your studio and website and increase visibility for all involved.
*Interactive Experience: Offer an interactive experience for visitors, such as a hands-on workshop or demonstration. This can not only provide a memorable experience for visitors but also help to establish you as a knowledgeable and approachable artist.
*Virtual Open Studio: Offer a virtual tour of your studio on your website or through social media platforms. This can help reach a wider audience and provide a sneak peek of what visitors can expect when they visit your physical studio.
*Special Offer: Offer a special promotion or discount for visitors who attend First Saturday events. This can incentivize people to visit your studio and provide an opportunity to build your email list and connect with potential customers.
*Community Outreach: Reach out to local organizations and businesses to promote the event and encourage them to share information with their networks. This can help increase visibility and drive more traffic to your studio and website.
*Engage with Visitors: Engage with visitors by asking for their opinions and feedback on your work. This can help build relationships and establish you as an approachable and personable artist.
*Follow-Up: After the event, follow up with visitors by sending a thank-you email and including information about your studio and upcoming events. This can help establish lasting connections and drive repeat traffic to your studio and website.

Do as much and as many of those things as possible to help you get the best return from the event. Let me know how things go with it.

]]> By: Liza Heider https://artmarketingnews.com/local-marketing/#comments/57701 http://artprintissues.com/?p=11052#comment-57701 Great insight! I am working on more organic ways to find an audience and get more traffic to my studio and my website. I am participating in a group called First Saturday. Every first Saturday of the month a group of artists open their studios to the public in the Vancouver BC area. This is a great way to meet locals, connect and network with fellow artists and share and sell my work to potential customers and the community.

]]>